COVID19 pandemic had a global impact and dramatically changed plans for largescale events, which had
to take place this spring and summer all over the world.
Organizers of the 45th IAA World Congress, as many others, have faced the necessity to shift
the planned for May 2020 event for more favorable time. Initially, we were considering an opportunity
to organize a smaller event this autumn. Nevertheless, taking into account that the Congress should
welcome marketing and communications experts from 34 countries, organizers have made a team decision
to postpone the event for May 2021.
With this, many components have stayed unchanged. The 45th IAA World Congress will take place,
as it was initially planned, in St. Petersburg. We are keeping all key components
of business and evening program. Moreover, we are sure that our partners and ambassadors are
staying with us.
What has changed, are dates. The new confirmed dates are 26 — 28 May 2021. Besides,
now we are working on changing the Congress theme and Business sessions topics. These changes
are necessary due to a new reality.
We thank all our partners for your support! From our side we will do our best to organize and
hold this largescale and important international event at the highest possible level.
Follow the news at our official resources. All pages will be available after the new Congress
theme and Business sessions topics are confirmed.
We are starting!
Organizing Committee of the 45th IAA World Congress